STORY OF SUCCESS, THE(ISBN=9781590513545) 英文原版 下载 极速 rtf epub 在线 word txt pdf

　　An innovative business book positioning ethical practice as

the cornerstone of success

“Business ethics? Isn’t that an oxymoron?” As a lecturer in

ethics, communication, and leadership at MIT’s Sloan School of

Management and a moderator of the Aspen Executive Seminar, Leigh

Hafrey has heard time and again that ethics and business don’t mix.

In The Story of Success: Five Steps to Mastering Ethics in

Business, Hafrey draws on fifteen years of conversations with

businesspeople at all stages of their careers, from MBA to Chairman

of the Board, to articulate five steps that generate ethical

practice:

1. Speak Up, Speak Out: define your managerial style

2. See the Big Picture: recognize the forces that affect your

practice

3. Break the Rules, Make the Rules, Absorb the Costs: drive

change, and know it

4. Tell Good Stories: find stories that bring out the best in

your people and yourself

5. Test for Truth: distinguish fact from fantasy in your

story-telling

Hafrey illustrates these five steps through contemporary books

and movies: to show how we elaborate a managerial style from early

childhood, he discusses adult readings of Du Bose Heyward’s classic

children’s tale, The Country Bunny and the Little Gold Shoes; to

explain professional standards, he quotes Chinese MBA’s on the

warrior code of characters in Ang Lee’s Academy Award-winning film

Crouching Tiger, Hidden Dragon. Hafrey juxtaposes these reports

with real-life businesspeople’ s stories of career challenge and

personal success, and speculates on the way in which American

business values increasingly shape and will be shaped by global

culture.

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　　Leigh Hafrey is Senior Lecturer in Ethics and

Communication at the MIT Sloan School of Management, and co-Master

of Mather House, Harvard College. His journalism, essays, reviews,

and translations have appeared in the New York Times and other

American and European periodicals.

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